A referral and a referrer are two different participants in a referral program
A referral (or referral) is a participant in an affiliate program who signed up based on the recommendation of another participant. This is the one who was invited to the program. A referrer is the one who invited the referral, so if you invite someone, you are the referrer and the invited person is your referral1.
In the context of referral programs, referrers often receive a reward for bringing in new referrals, and referrals can receive their own benefits, such as discounts or bonuses, for using the referral link. This mutually beneficial cooperation helps companies increase sales and expand their customer base, as well as reduce advertising costs.
The process of obtaining a referral link
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Referral partners distribute their unique links or promo codes in various ways to attract new customers to the business and receive a reward for this. Here are some of the most common methods:
Personalized Messages: Referrals can send their links via SMS, email, or instant messaging apps like Facebook Messenger, Viber, Telegram, and WhatsApp.
Referrals can send their unique links via SMS, email, and instant messaging apps like Facebook Messenger, Viber, Telegram, and WhatsApp using several methods:
Referrals can send their unique links via SMS, email, and instant messaging apps like Facebook Messenger, Viber, Telegram, and WhatsApp using several methods:
a) SMS: Referrals can use bulk SMS services to send text messages with unique links to a large number of contacts1.
b) Email: Referrals can paste their links into the body of an email or use special paste buttons in email clients2.
c) Messengers: In instant messaging apps like Facebook Messenger, Viber, Telegram, and WhatsApp, referrals can simply copy and paste their links into chats or groups where they communicate with friends and acquaintances3.
These methods allow referrals to easily and quickly distribute their links to potential customers, increasing the chances of receiving a reward for attracting new users.